It’s as close as you can get to being in a theatre without actually being in a theatre.
With a sharp, crystal-clear image projecting a palette of more than a billion colours on a massive screen accompanied by cinematic sound, laser TVs are redefining the home-viewing experience — and Hisense is driving the trend.
For the sixth year in a row, Hisense — a leader in consumer electronics and home appliances — has secured the top position globally in the laser TV segment, accounting for two-thirds of the laser TVs sold worldwide. (According to data from the international market research institute Omdia, Hisense’s laser TV achieved a 65.8 per cent global market share in 2024.)
“Laser TVs deliver exceptional true-to-life images on an extra-large screen, creating a truly immersive viewing experience,” says Puneet Jain, Senior Director of Marketing and E-Commerce for Hisense Canada. “Ideal for watching shows the way directors intended them to watch or getting absorbed in a favourite game, laser TVs are designed to replicate the theatre experience at home in the comfort of your home.”
As one of the earliest entrants in the laser display market, Hisense has evolved its offerings — from single-color to triple-color laser systems, from 4K to 8K resolution, and from rollable to foldable screens — solidifying its leadership in the ultra-large screen TV segment. In 2024, Hisense recorded triple-digit year-on-year growth in key markets such as the UK, Italy, Spain and Poland, while also posting increases of more than 70 per cent in France, Australia and Germany.
Further establishing its leadership in the laser display industry, the Hisense PX3-PRO TriChroma Laser Projector secured the top spot at the 2024 UST Projector Showdown. This prestigious event, which evaluates ultra short throw (UST) projectors, recognized the PX3-PRO for its superior performance in colour accuracy, contrast and sharpness, solidifying Hisense’s position as a pioneer in the field. With groundbreaking features like a 3,000:1 native contrast ratio, 3,000 ANSI lumens brightness, and TriChroma™ triple laser technology, the PX3-PRO sets new standards in home entertainment.
The PX3-PRO is available with a screen as large as 150 inches. It can be found in Canada at Best Buy, Visions Electronics and at Amazon.ca.
Hisense’s Laser TV leads in eye care with TÜV Rheinland Low Blue Light and Flicker-Free certifications, while its Laser TV PL1 earns ISO 14067 carbon footprint verification by TÜV Rheinland. Hisense’s relentless commitment to innovation and quality not only sustains its global leadership but also drives industry standards in ultra-large screen technology. With breakthrough advancements and impressive international growth, Hisense is poised to remain a dominant force in the evolving world of home entertainment. For more information, please visit hisense-canada.com.
